Why you should stop checking your competitors manually
Price is among the most important factors that people take in consideration when purchasing online. We can certainly tell that it swings the balance in this kind of process. In these terms, people check up to four websites before making an online purchase.
The increasing amount of ecommerce on the Internet, lift up the pressure when it comes to decide which one could be the best price according to my competitors. Day by day we are struggling with new competitors that are taking part of that list of competitors we want to keep an eye on.
Thus, is getting more and more difficult be updated about them, and I mean it in terms of offers, catalogue and price variation. In order to be competitive, it is extremely important be always updated about what our competitors are doing. Checking them manually requires a lot of time. Time that could be bound to other important operations if we could do it automatically.
Here below are listed 4 main reason why you should stop checking your competitors manually:
1. Save time
As I said above, checking manually all your competitors or retailers online can costs a lot in terms of time and money. It certainly depends on the size of your catalogue, but you can benefit from an automatic check by for instance concentrate your staff on other important operations.
2. Check your market in a deeper way
An automated price tracker, allows you to get a better idea of what your market is consisted of. Competitoor helps you doing a market research through which you can discover having new competitors, other than those you already thought having.
Moreover, there’s no limit to the items you want to track. Competitoor offers you different plans, you can choose the one that fits your needs the best.
3. Be updated in real time
Competitoor email you every time a competitor or a retailer change a price. In this way you can see in real time how your market is working, and take specific decisions. Today the market changes very fast, due to its growth more and more are the ecommerce or the retailers that use the dynamic price. Being updated of any change, it’s crucial if you want to behave accordingly.
4. Forget about human errors
Checking automatically your competitors or retailers allows you to minimize human errors. Such errors could be crucial when you are exporting your data on excel or csv format. When you are going to work on them, you’ll definitely take wrong decision.
The return of investment you have by using a tool such as Competitoor is very fast and easy. Costumers such as Tucano Urbano are deeply satisfied with the tool, they can control their retailers in an easier way and they perform a better behaviour if they know that the brand is controlling them.
A lot of benefits are also linked if you are an ecommerce that wants to use Competitoor. You can see in real time how your competitors are doing business and take the right decision in the right moment. You will not be left behind if you have the right information in the right moment.
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